Lance Weiler: On Saturday (Alex Johnson, Micki Krimmel, myself) did a panel at the FIND Filmmaker Forum. FIND program description New rules need new tools, right? Join filmmakers and new media pioneers as they show you where to start and what you need in order to build an audience—from tools to tips & tricks. Once you have an audience how do you keep them engaged? How can you turn an audience member into an evangelist?