We asked Danny Cohen, a venture capitalist at Gemini Israel — which has multiple online video investments including adap.tv, Intercast, and Novafora — what advice he will be giving his startups about coping with the economic downturn.

Cohen first told us that video startups will need to take into account more general industry trends, such as softening demand, fewer new investments by VCs and lowered valuations. He said all startups should make sure they can run for 24 months on their existing cash, and if they can’t, start fund raising ASAP. Cohen also noted that run rates will be important to attracting top talent, who will be holding onto their existing jobs unless you can offer them something really stable.

What about video startups specifically?

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